祝运海^1，2
（1 北京交通大学中国产业安全研究中心，北京100044；
2 中粮集团，北京100000）

摘要：自上世纪末以来，中国的可可制品市场一直保持着10%以上的年均增长率，远高于3%的国际平均增长率，已经成为重要的可可制品市场。然而由于历史发展及技术水平等多方面的原因，中国的可可市场基本被外资控制，国内企业在可可种植、加工及销售环节都没有话语权，可可产业的产业安全受到严重威胁。为了寻找适合中国本土企业的可可产业发展道路，从分析国际及国内可可产业情况出发，我们提出了以满足中国市场可可制品个性化需求为导向的中国可可产业发展战略。
关键词：可可；巧克力；产业安全

Development Strategy Study on China Cocoa Industry
ZHU Yun-hai ^1，2
（1 Postdoctoral Programme of China Industrial Economic Security Research Center，Beijing 100044，China；
2 COFCO Corporation，Beijing 100000，China）

Abstract：China’s cocoa product market has maintained an average annual growth rate of over 10% for more than ten years，much higher than the world average of 3%. Cocoa product market has become more and more important. However，China’s cocoa market is mainly controlled by foreign multinational companies. The industrial security of local cocoa industry is seriously threatened. In order to find the suitable development road for China’s local cocoa companies，based on the analysis of domestic and international market，we propose a personalized China cocoa industry development strategy.
Key Words: cocoa；chocolate；industrial security